Why The Kitchen Makeover Proposition In This Advertising Campaign Is Good For You
Its entirely possible that you've landed on this page because you happened upon my, "Your Kitchen Designed & Installed For Only R5 999!" online advert. I've been flighting this internet advert for quite sometime now. And due an overwhelmingly positive response it has garnered, I've decided to run it even longer than I had initially planned to.
However, it seems a few callers have not quite grasped the intent of this advert hence my decision to write this blog with a view to clarifying the offer encompassed by this advert.
With this blog, I'm aiming to both flesh out first, what the proposition is with this advert and, second, explain why this proposition is good for any homeowners looking to do a kitchen makeover in the near future.
With regard to the first point, the wording as you'll notice above, is clear and to the point, I think: "... Designed and Installed..."
Simply put, the indicated amount constitute the labor cost for designing and installing the Kitchen. This means that, once a potential client puts in a call requesting a quotation, a number of steps follow starting with a site visit to collect the necessary measurements. Once those measurements are in, the process of designing the Kitchen commences in earnest. Material estimates and calculations are generated for all necessary materials. A quotation is then sourced from a closest board cutting and edging facility nearest to the client's place and forwarded to the client. This quotation includes all materials and sundry that will be needed to complete the job order from the boards to worktops, screws, glues, drawer runners, cabinet hinges, etc. The client then pays for the materials and once those have been delivered, to the client's address - where the job has to be done - my team comes in and we sort out the material, assemble the Units and complete the installation.
Now, what is the benefit of this modus operandi compared to the usual, 'Fix and Supply' quote; a quote in which material estimates and labor costs are combined?
In one word, transparency!
You don't have any possible hidden costs. What you desire for your new Kitchen, is what you get. And if you feel the cost is too much, you can work with us to scale down a bit till you feel the cost is okay and you have the Kitchen of your liking. As for us, we undertake to do our part starting with designing and installation of your Cabinets down to the the installation of your Cooker as well as your Sink and associated plumbing.
There are indeed a few other costs that an installer can include in the quote without you the client being aware. You usually will see this if you get different quotes from different installers. In fact, with this method, we've routinely saved our clients between, 20 and 30 percent in overall costs associated with Kitchen makeovers!
As I stated earlier, I've had this ad campaign running for a few months already and I've decided to extend its run indefinitely; albeit with a slight change in pricing.
I've also included the documentation generated during our quoting process to show you exactly how the entire process unfolds from the time the measurements are collected to the time when the material quote is sourced from the Hardware. You can see the documents on this link. In this folder, you'll see, among other in-house documents, The Quotation Request Form that is generated after measurements have been collected and material estimates completed [Qrf]. The Qrf is then submitted to a suitable hardware in request for a quote. The resulting material quote is then forwarded to the client by email, together with the labor quote. The documents that you see, are real life documents, connected to real people and projects hence, the decision to redact personal information on some of the exhibits.
But I hope the overall aim of this blog will be served as you see, in reality, how you can serve money and peace of mind by taking advantage of our Kitchen makeover proposition.
After reading this blog, please leave a comment in the comments dialogue box and qualify for a R1 000 discount off the indicated labor quote amount.
For further details on Kitchen, Closet, Bathroom Vanities Built-In-Cabinet and general Home-improvement offerings, please feel free to contact me by Call, SMS, or Whatsapp on: 0638885573 or email me on: aaronphir@gmail.com
However, it seems a few callers have not quite grasped the intent of this advert hence my decision to write this blog with a view to clarifying the offer encompassed by this advert.
With this blog, I'm aiming to both flesh out first, what the proposition is with this advert and, second, explain why this proposition is good for any homeowners looking to do a kitchen makeover in the near future.
With regard to the first point, the wording as you'll notice above, is clear and to the point, I think: "... Designed and Installed..."
Simply put, the indicated amount constitute the labor cost for designing and installing the Kitchen. This means that, once a potential client puts in a call requesting a quotation, a number of steps follow starting with a site visit to collect the necessary measurements. Once those measurements are in, the process of designing the Kitchen commences in earnest. Material estimates and calculations are generated for all necessary materials. A quotation is then sourced from a closest board cutting and edging facility nearest to the client's place and forwarded to the client. This quotation includes all materials and sundry that will be needed to complete the job order from the boards to worktops, screws, glues, drawer runners, cabinet hinges, etc. The client then pays for the materials and once those have been delivered, to the client's address - where the job has to be done - my team comes in and we sort out the material, assemble the Units and complete the installation.
Now, what is the benefit of this modus operandi compared to the usual, 'Fix and Supply' quote; a quote in which material estimates and labor costs are combined?
In one word, transparency!
You don't have any possible hidden costs. What you desire for your new Kitchen, is what you get. And if you feel the cost is too much, you can work with us to scale down a bit till you feel the cost is okay and you have the Kitchen of your liking. As for us, we undertake to do our part starting with designing and installation of your Cabinets down to the the installation of your Cooker as well as your Sink and associated plumbing.
There are indeed a few other costs that an installer can include in the quote without you the client being aware. You usually will see this if you get different quotes from different installers. In fact, with this method, we've routinely saved our clients between, 20 and 30 percent in overall costs associated with Kitchen makeovers!
As I stated earlier, I've had this ad campaign running for a few months already and I've decided to extend its run indefinitely; albeit with a slight change in pricing.
I've also included the documentation generated during our quoting process to show you exactly how the entire process unfolds from the time the measurements are collected to the time when the material quote is sourced from the Hardware. You can see the documents on this link. In this folder, you'll see, among other in-house documents, The Quotation Request Form that is generated after measurements have been collected and material estimates completed [Qrf]. The Qrf is then submitted to a suitable hardware in request for a quote. The resulting material quote is then forwarded to the client by email, together with the labor quote. The documents that you see, are real life documents, connected to real people and projects hence, the decision to redact personal information on some of the exhibits.
But I hope the overall aim of this blog will be served as you see, in reality, how you can serve money and peace of mind by taking advantage of our Kitchen makeover proposition.
After reading this blog, please leave a comment in the comments dialogue box and qualify for a R1 000 discount off the indicated labor quote amount.
For further details on Kitchen, Closet, Bathroom Vanities Built-In-Cabinet and general Home-improvement offerings, please feel free to contact me by Call, SMS, or Whatsapp on: 0638885573 or email me on: aaronphir@gmail.com
This appears to be good value for money and accommodates for simplistic needs, the transparent process above appears to be understandable.
ReplyDeleteShane N.